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Ben Hohner and Matthew Herchelworkshop at shopify in waterloo from the back of the crowded room

Google My Business - Beginner

Discover the most powerful free online tool for small businesses.

Google My Business (GMB) is a free and powerful tool for bringing awareness to your local business. Before you even have a website, this is where search engine optimization begins. From initial setup to getting verified by Google, this workshop covers the essential steps to harnessing the power of Google My Business in local searches.

Want to book a remote workshop or corporate training? Send us an email.

In this workshop you will

Learn what Google My Business is
Complete your listing
Have your questions answered


Introduction: 15 minutes
Account Creation: 15 minutes
Content Creation: 1 hour
Q&A: 30 minutes

What you will learn

What Google My Business is.

Regardless of whether you have a brick & mortar store or you sell products online, a Google My Business listing helps customers find information about your business, from your hours of operation, to company photos, and curating reviews. A Google My Business listing is most often the first place a potential customer will find you online. GMB is a powerful tool that can help generate awareness and help your business reach more potential customers. Learn how to manage the basic aspects of GMB and start reaching your audience at the earliest possible stage.

This workshop is led with at least 2 facilitators to help with any technical difficulties.

What you will Do

Complete your GMB listing.

During the workshop, we will give you hands-on training on how to create your Google My Business listing from scratch. You will add your business address, hours of operation, how to properly add and tag photos. Most importantly, we will help you create a description to help Google understand who you are and how to properly display your business online. This is the first opportunity to increase your SEO.

At the end of the workshop, your Google My Business listing will be built and ready for verification.

Still have questions?

We have answers.
Here are some of the most common questions we hear before and after the workshop:

Is there anything I can do to prepare before hand?

Yes. If possible, gather a selection of business photos including: pictures of staff members, interior and exterior location photos, and your company logo.

What do I need to bring to this workshop?

In person workshops require you to bring a laptop. A phone or tablet will not be sufficient.

Do I need a website if I have a Google My Business?

That depends on your business. Why not ask us about your situation specifically?

What does Google My Business Cost?

Nothing. It is completely free to set up.

Want to sign up for our Google My Business - Beginner workshop or a corporate training?

Contact us now